Compare two teas

Side by side across seven dimensions. There is no verdict and no winner — the purpose is to understand the difference, not to be told which to buy.

Matcha

抹茶

Green tea

Gyokuro

玉露

Green tea

TeaHQ has written about this pair

Both are shaded Japanese green teas and both taste savoury rather than grassy. The difference is what happens after shading: one is steeped as leaf, the other de-stemmed, milled and drunk whole.

Shading
Matcha: Three to four weeks under cover before harvest.Gyokuro: Roughly the same, and the mechanism is identical.
What happens after
Matcha: De-stemmed and de-veined into tencha, then stone-milled to a powder a few microns across.Gyokuro: Rolled into needles like sencha and dried. The leaf stays leaf.
How it is prepared
Matcha: Whisked into water and drunk as a suspension. Nothing is left behind.Gyokuro: Steeped very cool — around 50–60 °C — and strained. The leaf is discarded.
What you consume
Matcha: The entire leaf, so everything in it ends up in the cup.Gyokuro: Only what the water extracts, which at those temperatures is mostly amino acids.
Flavour
Matcha: Intense, thick and vegetal, with a fine bitterness that grade largely determines.Gyokuro: Sweet, savoury and broth-like, with almost no bitterness at all.
Where it goes wrong
Matcha: Poor milling or heat damage gives a khaki colour and a flat, harsh taste.Gyokuro: Water above about 60 °C destroys the savoury character and leaves ordinary bitter green tea.

In summary: Gyokuro is the more delicate and the harder to brew correctly; matcha is more intense and harder to buy well. Liking one is a reasonable predictor of liking the other.

Point by point

DimensionMatchaGyokuro
CategoryGreen tea · unoxidisedGreen tea · unoxidised
ProductionIn order: Withering → Kill-green (fixation) → Drying. bud and two leaves and spring harvest.In order: Shading → Steaming (Japanese fixation) → Rolling and shaping → Drying. bud and two leaves and spring harvest.
OriginJapan — UjiJapan — Uji
Flavourumami, vegetal, creamy and chocolate. full bodied, rich and bitter in the mouth. Aroma: fresh grass, seaweed, cream, cocoa. Layered in character. Bold in intensity.umami, sweet, vegetal and creamy. full bodied, silky and rich in the mouth. Aroma: sweet seaweed, steamed spinach, cream, chestnut. Layered in character. Moderate in intensity.
BrewingWhisking (bowl-prepared powdered tea): 2–4 g/100 ml at 70–80 °C, first steep 30s. Gongfu brewing (gaiwan): 3–4 g/100 ml at 75–85 °C, first steep 20s of 4 authored.Western brewing (teapot or mug): 3–5 g/100 ml at 50–60 °C, first steep 120s. Kyusu brewing (Japanese style): 3–5 g/100 ml at 50–60 °C, first steep 150s of 3 authored. Cold brew tea: 1–2 g/100 ml at 4–10 °C, first steep 21600s. Gongfu brewing (gaiwan): 3–4 g/100 ml at 75–85 °C, first steep 20s of 4 authored.
Cultural contextUsed in Chanoyu (Japanese tea ceremony) and Japanese tea farming practice. Grade language is unregulated. 'Ceremonial' and 'culinary' are marketing terms, not defined standards, and colour is the most reliable quick signal available: a dull olive or yellowish powder generally indicates older, lower-grade or unshaded material, while good matcha is vividly green.Used in Senchadō (the way of steeped tea).
Who may prefer itSomeone who wants the cup to assert itself and is willing to drink something several times before it makes sense. It rewards attention to leaf weight and timing.Someone who wants presence without being dominated and wants to enjoy it on the first cup. It rewards attention to leaf weight and timing.

Nothing above is a recommendation. The last row describes the drinker each tea suits, using each tea’s own authored fields and the same sentence structure for both, so neither can be framed as the safe choice.

Brew Matcha · Brew Gyokuro