Matcha
From a shaded field to a bowl, and to what the current market does and does not mean.
Enthusiast
1. Plant and shade
The defining step happens in the field, before anything is picked.
2. Tencha to powder
Matcha is defined as much by what is not done to the leaf.
3. Preparation
It is a suspension, so it behaves unlike any other tea.
4. Words and market
The vocabulary sold around matcha is largely unregulated.
5. Culture
The drink comes with a history that should be understood, not borrowed.