Matcha

From a shaded field to a bowl, and to what the current market does and does not mean.

Enthusiast
  1. 1. Plant and shade

    The defining step happens in the field, before anything is picked.

  2. 2. Tencha to powder

    Matcha is defined as much by what is not done to the leaf.

  3. 3. Preparation

    It is a suspension, so it behaves unlike any other tea.

  4. 4. Words and market

    The vocabulary sold around matcha is largely unregulated.

  5. 5. Culture

    The drink comes with a history that should be understood, not borrowed.

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